Lisa Folawiyo, founder and creative director of Jewel by
Lisa studied Law at the University of Nigeria. With no formal training, she
started the label in her home, after the birth of her daughter in 2005. Her
passion for clothes and her innate sense of style led her to create what at the
time had never been done, the embellishing of the local Ankara fabric; which
has now become a global phenomenon.
JBL is quite possibly the hottest fashion brand in Nigeria. Her designs are ethnic yet universal, luxurious yet practical. The style is relaxed, accessible and elegant. Fast becoming Nigeria’s hottest designer, Jewel By Lisa combines international styles with Nigeria fabric. Her style has caught the attention of the international community and has made her brand the luxury brand of Nigeria. Jewel by Lisa has been featured in several publications such as The New York Times, Drapers, Vogue.co.uk, Style.com, BBC.co.uk, MTV.co.uk, Vogue.it, Dazeddigital.com, ModaOperandi.com, Lucky, Women’s Wear Daily, Harpersbazaar.co.uk, Glamour Magazine (South Africa), Essence, Arise, Ebony, Marie Claire (South Africa